About Us


Tel Aviv’s famous Kikar Hamedina (“State Square") is the city’s largest plaza and is renowned as Israel’s most exclusive shopping area. Hosting Tel Aviv’s first ever Fashion’s Night Out in 2012, it is a landmark for style and sophistication.
Situated in Northern Tel Aviv with a large park at its centre, the uniform and elegant design of the buildings are the work of eminent Brazilian architect Oscar Niemeyer.Luxurious boutiques sit on the first floor of the residential buildings, which are lined along one circular street - He Be'Iyar Street (Israeli Independence Day Street), making it one of the most expensive and sought after areas in the city.
Boasting the highest concentration of leading international fashion houses and prestigious jewellers found in the country - from world favourites designers, Kikar Hamedina has become synonyms with Tel Aviv’s upper crust and fashion elite.
Unique collections of renowned and popular Israeli designers such as Doron Merdinger and Oded Kashi are also featured and sold exclusively in the area. Kids couture, beauty salons, chic cafes and an art gallery are also dotted along the area. Offering an unrivalled mix of classic elegance and modern luxury, Kikar Hamedina is the ultimate destination for those seeking to enjoy an indulgent shopping experience in Tel-Aviv.